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SKF advertisement features AI-generated Greta Garbo in 99-second spot

The Guardian · News

Published · Updated

  • SKF created an advertisement featuring a Swedish-American actor that is 99 seconds long.
  • The advertisement has been described as bizarre and humourless.
  • The spot generated criticism regarding the use of AI technology.
SKF advert review – let’s hope this dull AI Greta Garbo is not the future

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